46
A FELLOWSHIP OF
70 YEARS
Having confidence in your partners is crucial in the business world.
Under today’s conditions, meeting customer expectations rapidly and
being solution-focused adds value to our business, speeds up our
processes and, as a result, reinforces our confidence. At the end of
the day, the most important advantages of working with Borusan -
the confidence we have in them, the quality of their service and their
innovative approaches – boost our competitive advantage.
The value they create for our business is another crucial factor. The
major reason we choose Borusan is that they accurately perceive
and analyze customer needs and expectations, and they are
professional. They are readily available, respond rapidly to requests,
and they are innovative, all of which have a favorable impact on our
business.
Borusan is a successful business partner with a strong professional
attitude. It is open to improvement and innovation, and it adds value
to our businesses.
DERİNDERE
AYTEKİNHAN YILDIRICI
CEO
Borusan’s investment in people and
technology, and their desire to do the best
job possible inculcates enormous respect.
I have followed Borusan’s industrial and non-
industrial development throughout my 45
years of business life. Borusan’s investment in
people and technology, in particular, inculcates
enormous respect. We also greatly admire
Borusan’s investment in social responsibility
projects.
Borusan is a model company in my estimation.
I learn from what valuable companies like
Borusan do and I apply the lessons to my
own business. Borusan is clearly a model
company that takes exemplary industrial and
technological steps in all its areas of business,
not only in the automotive sector. Therefore,
I am sure that we are not alone in reaping
benefits by working with Borusan; so will
anyone doing business with the company.
I monitor Borusan’s improvements to process
management and results.
While the importance of 6 Sigma projects has
yet to be fully recognized in Turkey, Borusan
has set up project teams and taken steps to
perfect company operations. This is vision.
A company carrying out 6 Sigma projects
naturally has advanced technologically, too.
We can see this in Borusan. They have been
able to achieve successful results by keeping
up with technology.
How does a company in business for 70 years
continue to thrive and, what’s more, retain
respect? In 70 years in Turkey, policies have
changed, governments have come and gone,
yet Borusan has continued to prosper while
remaining committed to its own way. I believe
that underlying this is long-term planning and
an emphasis on professionalism.
SABANCI HOLDING
ZAFER KURTUL
Board Member and
CEO
Borusan is
a successful
business
partner with
a strong
professional
attitude. It
is open to
improvement
and innovation,
and it adds
value to our
business.
A FELLOWSHIP OF
70 YEARS
DISTRIBUTORSHIP
BORUSAN OTOMOTİV & BORUSAN OTO &
BORUSAN OTOMOTİV PREMIUM KİRALAMA